Branding
Creating robust, impactful, and personalized brands that embody the essence of a company.
Branding extends beyond mere expression of a company’s values and personality; it forges deep customer relationships and cultivates lasting, memorable experiences.
Logo & Identity Systems
My mission is to create a brand identity that is absolutely captivating, and visuals that will charm your target audience. We will start with thorough research and a curious exploration, uncovering all the gems for your customized solution. Rest assured, my process will perfectly align with your goals and requirements. Get ready to win over hearts and minds with your irresistible brand!
Voice & Messaging
I’m here to to assist you in discovering the perfect voice that truly represents your company and its offerings. It’s not just about visuals – we will focus on effective brand communication too.
We will work side by side to create comprehensive guidelines that define your brand’s unique verbal identity.
Brand Guidelines
Maintaining consistency is the key when it comes to branding. In the strategic phase, we will explore your company’s strengths and weaknesses, pinpoint your target audience, and bring out your brand’s personality and values – all with the purpose of assisting you in accomplishing your business objectives.
To facilitate seamless application and management of your brand assets I will put together a comprehensive set of guidelines covering logo design, typography, image style, and overall aesthetics.
Collateral Design & Marketing
Curious about how your brand connects with customers? Let’s explore the exciting journey! To stand out in the market, we will find the perfect communication channels that fit your brand like a glove. It could mean getting creative with traditional print materials like business cards and flyers or diving into the world of digital and social media platforms.
With my expertise, we will build a strong foundation for your brand to thrive and reach its goals. By crafting thought-provoking collaterals that hit all the right spots, we will fuel your brand’s growth and help it achieve greatness!
Follow the white rabbit
The process 👉
1. Brand consultation
Join me for a virtual coffee chat, where we can connect and explore if our collaboration aligns perfectly. This initial meeting will allow us to delve into the intricacies of your project and establish a strong foundation for addressing your business needs. If you feel that we make a great team, we will smoothly transition into the on-boarding process.
2. Strategy session
Working hand in hand, we develop a comprehensive action plan to lead you towards your business goals. In this crucial stage, we define the essence of your brand and the core values you wish to communicate. We conduct an in-depth exploration to understand your target audience, how your brand serves their needs, and the most effective strategies to reach your market.
3. Stylescapes
The insights gathered and decisions made during our strategy session form the foundation for creating a detailed project brief. This document outlines the project’s objectives, scope, and expected deliverables. Once you approve the brief, I will proceed to design up to 3 unique stylescapes. These options will serve as visual representations of various branding possibilities, allowing you to make an informed choice.
4. Concept Development
During this pivotal stage, I set out to create the preliminary concepts for your branding elements. Drawing from the insights we gathered during the strategy session and the details provided in the project brief, my development process takes shape. I combine the chosen direction established in earlier steps with my own expertise and analytical perspective, culminating in a holistic approach to building your brand’s elements.
5. Feedback
Based on the milestones we set, you’ll receive a selection of up to 3 unique concepts for the assets. From these choices, you have the freedom to pick the design that best captures your vision. It’s time for you to share any suggestions or alterations you’d like to see incorporated into the chosen concept. Your input is invaluable at this stage, so feel free to provide suggestions and changes you’d like to see in the chosen concept. Taking your feedback into account, I’ll make the necessary revisions and deliver an updated version. This collaborative process includes up to 3 rounds of revisions, ensuring that the final design truly embodies your brand values and effectively empowers you to achieve your business objectives.
6. Delivery & Launch
At this stage, we bring the entire process to its completion. To facilitate the launch of your brand, I’ll take charge of preparing and shipping the final package, encompassing all digital assets in their respective formats. Additionally, you’ll receive a comprehensive guide detailing the appropriate usage of each element. Rest assured, all assets will be securely stored in a private folder exclusively created for your brand, ensuring easy accessibility and download. You’ll retain perpetual access to this private folder, unless you request its removal at any point.
7. Support phase
As part of my commitment to your brand’s success, I offer free support for up to 4 hours within the 30 days following asset delivery. This support entails handling minor design modifications, providing consultation, and ensuring your brand runs smoothly. Once this dedicated period is over, the project reaches its natural conclusion. However, you have the option to extend support and maintenance indefinitely. We can explore the terms and duration to create a personalized retainer plan that perfectly suits your requirements. Additionally, my door remains perpetually open for future collaborations, new projects, and continuous consultation – I’m here to support you every step of the way!